The fun corner: most famous movie cliche's

''When you enjoy something, you must never let logic get in the way. Like the villains in all the James Bond movies; whenever Bond breaks into the complex: 'Ah Mr. Bond, welcome, come in. Let me show you my entire evil plan and then put you in a death machine that doesn't work.''
Jerry Seinfeld, ''Sein language''

Today I decided I should lighten up the tone of this blog by adding a few new monthly fun bites such as this one: movie cliche's, such as the one Seinfeld mentions in the caption above; apart from making us often laugh and becoming the definers of certain movie genres, movie cliche's or certain plots and gimmicks are often used as part of a PR's strategy to attract the audiences attention by humoring them; just to give you an example think about the newest James Bond movie, ''Quantum of solace'' where the fact that the famous Martini drink which Mr. Bond used to enjoy in was replaced buy a much less glamorous Coca Cola for sponsoring reasons; let's just say that according to my opinion all the bad publicity that was generated due to the change of the cliche' Bond drink, apart for sponsoring issues, was also was used to attract attention both of the media and the audience; and I admit it, I did watch the movie just to see what Mr. Bond looks like while sensually enjoying a glass of Coca Cola.



This type of cliche', a certain brand of drink that a main character always consumes, is part of the product placement cliche's; just to mention a few others of this type such as when a hero is in the presence of a company logo time will stand still; or when a character picks up a glass of whiskey or a pack of cigarettes, you will always be able to see clearly the label.

So, one day some of these cliche's might inspire us to create a great campaign to attract everyone's attention when a movie gets out, so don't skip the fun corner posts..