The video above is meant to be a little teaser to get your attention on the book I'd like to introduce to you and possibly make you read, and if I did get your attention by now this is what I want to ask you: ever wanted to achieve fame? ever wondered how fame, once achieved, is kept at it's highest peak? why are we so attracted to famous people? or to fame just for the sake of it?
Mark Borkowski, a British publicist, delivers us a book on the fame industry, through the silent movies of the 20's to the internet era and the instant news ways of today; the book offers an insight on the world of fame, exploring and putting the highlight on the most creative stunts and practices that publicists used to promote people, movies and products throughout history.
We're talking about the genius professionals who came up with the idea of insuring Betty Grable's legs for $ 1 million, which obviously created a real media frenzy around the movie she was in at the time, the people who restrained Tom Cruise from his love of bouncing on sofa's on TV, the people who dressed Marilyn Monroe in a potato sack for a photo shoot and you have a picture of it right here:
Mark Borkowski also came up with a fame formula which apparently guarantees anyone to reach true fame and make their name noticed in the media, but I'm not going to give you the formula even though I know you're dying to know it, for that you will have to run to the store and grab the book, and for those who are not that excited about the book, just scroll down and play the video I uploaded of Mark talking about his controversial book and explaining the formula on Channel 4 News.
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